Marketing

Difference Between SSLs

If you’ve ever looked into SSL certification for a website, you may have heard of the terms domain validated, organization validated, or extended validation. You may also have heard of wildcard and SAN SSL certificates. Find out which is right for you and learn more about what these terms mean.

Understanding NAP – What is It, Why Does it Matter, and Why Consistency is Key

If you run a small business, you probably already know about the importance of SEO and local marketing – but how much do you know about NAP? And what even is it? NAP stands for name, address, phone. You’re probably thinking: “OK, well I know my business’ name, address, and phone number, and it’s on …

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The Ultimate Cyber Monday Checklist for Small Businesses

By Rieva Lesonsky  Yes, it’s early, but due to the coronavirus pandemic the official holiday shopping season is underway. Already we know many of the big box stores won’t be open on Thanksgiving Day, so online sales are expected to soar this year.  In recent years, holiday sales were kicked off during Cyber Week, starting …

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How to Choose the Right Accounting Software for Your Small Business

There are lots of accounting software options available on the market, and accounting software packages vary significantly in price. So how do you know which will be the best solution for your small business? The first thing to bear in mind is that accounting software is not all the same, so even if you are …

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